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Stirring up politics
Friday the 28th of may the 6th edition of the Societe de Puddingfabrique will take place. With DJ (and mayor of Groningen) Peter Rehwinkel and a fast paced debate on the upcoming elections. That’s...
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The judge
The CBK project for the Noorderzon Festival reached a significant milestone yesterday. We got to pick the artist that will be cooking up the concept and take the project on. Out of the two candidates...
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Selling people
DHV is a big company that does consulting and engineering for transportation, water, building, industry and so on. One of their 5500 employees rang me up to talk about their sales process. Like most...
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Debate your lungs out
Our mayor (a real one, not on Foursquare) Peter Rehwinkel spinned some records yesterday as an intermezzo to the political debate we had. Especially the Top 40 hit ‘Alors On Danse’ got some hips...
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Noorderlink seminar recruitment
I hosted the Noorderlink seminar on recruitment yesterday. And boy was it a hundred times more interesting than this opening sentence suggests. A lot of people in Human Resource positions willing to...
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A change of pace
Yes, I am still writing my book on concepting. Yes, it is taking way too much time. But no, I am not giving up. Things you should know that have happened since my last post: I’ve decided to change the...
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Design hero Laurens van den Acker
This coming thursday I’ll interview Renault designs head honcho, my fellow countryman Laurens van den Acker. The man made a mark for himself at Mazda and spearheads the invasion of dutch car designers...
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Sketching cars
Last thursday I talked to Laurens van den Acker, Renaults chief designer. His favourite Renault is the original Alpine and he sketches any car from memory, whether it’s a Renault 4, a Lancia Stratos...
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9 juli: Floss Spel
Next week I’ll be hosting another Floss evening filled with guests from the arts, science and business world that will talk about ‘play’. For €7,50 you’ll be entertained for the entire evening at the...
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Bayerische Motor Werke
Two weeks ago I visited BMW in Munich. They had organised a series of workshops about the developments on electric cars. A lot of talk about the engineering side (batteries, carbon, crash safety) and a...
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The DIY sabbatical
After another year filled with talks and typing I find myself in the midst of sawdust, tools and plans. I’m on a DIY sabbatical of about seven weeks. Two more to go. And although not every second is...
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Bizner est mort
As a result of the demise of the Bizner bank, I have a new bankaccount. So please update your records and send me all your money. Rabobank: 127486658
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October 20th – Branding and Positioning (update)
Week 1 at the Academie voor Popcultuur and we’re back at full thrust. I revised my first concepting lecture to a more sustainable tempo which seemed to go down nicely. And I picked the 18 students for...
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Leuven, baby
I visited Leuven with the international house of productions I’m leading at the Academy for Pop Culture. We had a blast. Non-descript random video below that captures none of what has happened and a...
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Booyaa!
To remind me of the importance of top of mind positioning this happened: my iPhone died. I expressed my anguish about the situation on Twitter (pathetic, but useful). Rudo Menge read it and offered me...
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Colleagues
I work with some of the best colleagues you could imagine. All of them entrepreneurs in their own right and specialists in their fields. Ard Boer CEO New Music Labs, Bert Barelds Photographer, Esther...
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Press clippings
As a result of my overwhelming amount of activities, I tend to end up in a newspaper article every now and then. [All in dutch] Creatieve stad Als er iets gezegd moet worden over het fenomeen “de...
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About me
Rutger Middendorp (1977) is a t-shaped professional. Interested and knowledgeable about a wide range of things, with a clear focus on identity. He clarifies, identifies, enthuses, explains and speeds...
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Bright #36
The new issue of Bright magazine is out. It’s number 36 and there’s a profile on Apple (the company), a comparison between TomTom, Navigon and Google’s navigation offerings and I wrote about the Hot...
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Meeting the Leaf in Lisboa
Next tuesday I’ll be driving my second all electric car, but my first purpose built electric car. Where the Mini-E is a shoddy ex oilburner, the Nissan Leaf was built from the ground up as an electric...
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